Ookla Data Reveals iPhone Air is a Stealth Hit for Apple Especially in Japan and Korea.
iPhone Air vs. iPhone Plus: A "Failure" or a Stealth Success? New Data Suggests a Major Upswing When Apple introduced the iPhone Air as a sleek, ultra-thin replacement for the underperforming "Plus" lineup, initial reports suggested the redesign wasn't moving the needle. However, fresh data from Ookla the global leader in network intelligence paints a far more nuanced picture, suggesting that while the "Air" remains the niche choice in the family, it is vastly outperforming its predecessor. The "Plus" Problem and the "Air" Solution For years, the Plus model was consistently the slowest-selling member of the four-model iPhone annual release. According to Ookla’s latest connection samples, the iPhone 16 Plus captured only a 2.9% share of active devices. In stark contrast, the newly debuted iPhone Air (part of the iPhone 17 series) has seen its share surge to 6.8% more than doubling the presence of the Plus model in a similar t...